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The ins and outs of TV Advertising

November 17, 2011 by Gareth Hoyle

We have all been affected by TV advertising at some point in our lives. It is one of the most popular forms of product promotion in the UK and countries all over the world and has a proven track record of translating into increased sales volume and therefore more profit. TV advertising is very much the Holy Grail of the marketing industry. If you have the budget then it is one of the safest bets for promotions and product launches.

Not all sorts of TV advertising are the same. For instance the market is one where the practice of price discrimination is the chosen marketing pricing strategy. Put simply, companies charge a different price for the same product or service at different times. As with anything from public transport to holiday accommodation, TV advertising has peak and off-peak rates. Primetime programmes are therefore considerably more expensive to advertise on than daytime or late night television. Obviously things like the X Factor attract huge audiences meaning you are getting your ad broadcast to far more people so it is worth the extra outlay.

Obviously the choice of time for TV advertising depends on other things as well as raw ratings and viewer figures. You have to identify a target demographic. For instance if you are aiming a product at pensioners such as specialist car insurance or life insurance then it makes sense to put your ad on during the day as a large proportion of the viewers will be retired.

Whatever slot you choose, the main priority when it comes to TV advertising is to grab the attention of the viewer. Your particular TV ad has to be memorable. Whether it has an infectious jingle, memorable slogan or a funny or shocking concept, it has to stick in the mind of a viewer. Obviously your hands are tied by what your business activity is. For instance TV advertising for charities aimed at stopping child abuse is very different from comedy film trailers. However in general try to be different when it comes to TV advertising.

One media buying company which specialises in helping clients produce memorable TV advertising campaigns can be found at Guerillascope.co.uk. Contact the firm today if you are interested in media buying.

TV advertising has to be as eye catching and diverse as possible if it is to hold widespread appeal and generate consumer interest. At guerillascope.co.uk our media buying services are of the finest calibre!

Filed Under: Publishing and Printing

Estate agency displays explained

November 17, 2011 by Gareth Hoyle

When it comes to selling houses estate agency displays play a pretty fundamental role. Despite the advent of modern technology such as specialist property websites the humble window display is still the first port of call for most of those looking to dip their toes in the property market. There is more than meets the eye to arranging effective estate agency displays. A gloomy or scruffy looking display without all the right information can considerably damage your profitability so with that in mind here are some of the more important aspects of organising display windows in things such as estate agents:

Estate agency displays are the focal point of premises specialising in property rental and sales so they are very important when it comes to enticing customers inside. Therefore the main priority is having them well lit. Good quality light fittings need to be used to eliminate the contents of estate agency displays as even in areas with extremely high football you will be limited in how many clients you can attract if passers-by cannot see what you have on offer.

Secondly when it comes to estate agency displays like with all other shop frontages you should select an appropriate means of displaying the information which will appear in your window. Rotating displays are particularly popular in property outlets as these are eye catching and practical for the particular industry. With these pieces of A4 paper are inserted into plastic holders which are suspended in the air by cables. The cables in these rotating estate agency displays are twisted at intervals by an automated mechanism which flips the holders around. Therefore two properties can be displayed in the same holder. This maximises the use of the space available and has the added bonus that the houses or apartments on display can be taken down and replaced with new ones very quickly once they are taken.

Getting the best estate agency displays

Those with the best estate agency displays usually do it with a little help from a specialist firm. Fairfielddisplays.co.uk is one such company which can provide you with high quality products and some much needed advice.

At fairfielddisplays.co.uk we have the most eye- catching and enticing estate agency displays which are bound to attract widespread customer interest. Our estate agency displays are of the highest standard!

Filed Under: Real Estate

PPI Claims Form – What You Need to Know to Get Started

November 17, 2011 by Gareth Hoyle

Making a PPI claim can be time consuming.  You will need to follow the correct procedures and keep chasing up your claim.  PPI claims forms can be confusing sometimes as well so it is important to get as much help as possible.

Get Your Facts Right

When you are filling in PPI claims forms you need to make sure you know all the facts.  You need to provide accurate evidence on this form to have any chance of success.  Lenders will need to know exactly why you think you have a good case to make a PPI claim.

* You must have access to your original loan and PPI insurance contract.  These important documents will provide information on how your loan was set up.
* Your loan contract will tell you important details such as when the loan started, what PPI policy you agreed to and so on.
* If you do not have your original contract then you may be able to apply to your lender for a new copy.  Do this before you put in any PPI claims.

Build a Strong Case

There are several very strong bases for PPI claims. If any of these apply to you then make sure you mention this when filling in your claim for:

* You were retired or out of work at the time of taking out the PPI product
* You were not informed the PPI was voluntary or offered a chance to opt out.
* You were not informed PPI was included in your loan
* You were not informed of the true costs of PPI (including any interest)

Specialist Advice

If you feel you would like more help when filling in PPI claims forms then you can contact one of the specialists PPI claims companies available.  They help consumers to make successful claims and will be able to provide you with expert advice and support.

These services are also a good idea if you have a very busy lifestyle and do not have the time to keep your case moving forward. They may also be able to fill PPI claims forms in on your behalf to save you the hassle.

Filed Under: Business

Can The Self Employed Benefit From A Logbook Loan?

November 17, 2011 by Gareth Hoyle

A logbook loan is a unique form of financial product that enables you to borrow between £500 and £50,000 quickly and easily. There’s no credit check required and as long as you the registered owner of the vehicle in question then you should find it easy to gain access to a logbook loan. Even if you are self employed, as long as you have the means to make regular repayments, you can borrow money in this way and still drive your car while you repay the loan.

The value, age, and condition of your car will ultimately determine how much you can borrow but it is possible to take out a logbook loan up to the value of £50,000. You can apply online and have a decision instantly, or you can apply in one of numerous logbook loan offices and receive the cash even quicker.

The logbook loan is designed as a short term financial solution. You use the value of your car as security against the loan and then repay this money at the agreed rates on a monthly basis. As long as you continue to make repayments, you will be able to keep driving your car so not only can you continue to get to work or drop the kids off but nobody needs to know that you have borrowed money using a logbook loan.

There are no credit checks which means that even those with a bad credit rating or poor credit history can still benefit from a logbook loan. You can also apply if you are a freelance or are considered self employed. You do need to ensure that you have the income to make the appropriate repayments, otherwise you could lose your car, but as long as you meet the repayments you keep the car and borrow the money.

A logbook loan is designed to be a short term, emergency loan product. It can prove highly beneficial if you have to meet unexpected costs or you need access to money quickly for any other purpose. Borrow money in a hurry, regardless of your credit history, with a logbook loan.

You can borrow money quickly with a logbook loan from LondonLogbookLoans.co.uk – apply to borrow up to £50,000 and receive a decision in less than an hour.

Filed Under: Business

Make your home whisper-quiet using top-notch Soundproofing

November 16, 2011 by Gareth Hoyle

Fancy turning your basement into a recording studio, or simply want to use it as a practice room for your band’s musical instruments? Without suitable Soundproofing you’re going to have problems with the neighbours, they’ll be driven mad by your musical mayhem. Yet with simple soundproofing London you’ll eliminate unwanted noise, the specialist Soundproofing will make your home whisper-quiet.

Fit the walls, floors and ceiling with professional Soundproofing and the outside world won’t have a clue you’re banging away on your drums. Be as loud as you, like the Soundproofing won’t reveal your secret, it keeps everything nice and quiet. Make you home a haven for musical creation; just make sure you get the Soundproofing right.

What’s that noise?

Having trouble with sounds coming from surrounding properties? Feel like your neighbor lives with you on certain days? You wouldn’t have to put up with this problem if you had effective Soundproofing in place. Let’s face it. The vast majority of the noise you hear is pollution isn’t it and there’s a demand for Soundproofing in your life. You don’t have to make do and mend, put an end to that racket with a steadfast Soundproofing solution.

Services for soundproofing London are provided by an experienced company who can supply and install Soundproofing in your home, or they can simply provide you with the items that you need for peace and quiet in the future.

It’ll be a case of what’s that noise once you have Soundproofing in place that blocks out unwanted intrusions.

Don’t you want a quieter life?

Of course you do. So introduce a little Soundproofing to your life and see the difference professional soundproofing London makes to your property.

Think of the numerous benefits that Soundproofing could provide with you. It’s suitable for all types of applications from home cinemas to music rooms, studies, or home studios that require effective and affordable Soundproofing solutions.

For superior Soundproofing contact a team that deliver proven methods to bring a little quiet to your life. Let the rest of the world be as noisy as it likes. You don’t have to put up with the din, not when you have highly effective Soundproofing in your home to restore calm and tranquility.

Soundproofing is provided by our company to stop your home your home being invaded by unwanted noise. Aquieterlife.co.uk provides soundproofing London – visit our website today for more information!

Filed Under: Construction & Maintenance

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